VCMI E-Bulletin: September 2009: Value Chains 101: What They Are and How They Can Boost Your Business
September 1st, 2009
The Value Chain Manitoba Initiative is hosting a two-part Value Chains 101 Video-conference on October 13 at the MFPA/Urban GO office (Unit #13 – 59 Scurfield Blvd) in Winnipeg. These two three-hour sessions will be available at various videoconference sites across the province free of charge. If you are unfamiliar with value chains, or have heard a bit and want to learn more, this is the perfect workshop for you!
Don’t miss this opportunity to learn the five W’s of creating successful value chains: Who, What, When, Where and Why. Business consultant Terry Ackerman will facilitate both sessions.
Part 1 – 9:00 a.m. - 12:00 p.m.: Using real-life examples, Terry will explain what value chains are, the difference between supply chain management and value chain management, and how more businesses across the agri-food industry are using the value chain business model to collaborate and gain a competitive edge.
Part 2 – 1:30 p.m. - 4:30 p.m.: Terry will explain how to start a value chain and help participants understand the various elements required to launch a successful value chain.
Terry has worked on producer, processor and retailer-initiated value chains and helped develop, launch and market over 200 consumer and 10 industrial products. He has also managed distributers in 22 countries. Recently he was responsible for helping to build the Organic Meadow brand of organic dairy products into the largest and most profitable organic dairy brand in Canada.
We are also pleased to announce that the Canadian Value Chain Network workshop series, starting November 2 and 3 in Steinbach, will also be broadcast province-wide via the Manitoba Entrepreneurial Learning Network Sites.
Terry Ackerman, gained international senior management experience through marketing, sales, business development, product licensing, manufacturing and processing, finance, research and development, and strategic and operations planning with multi-national companies such as Levi Strauss International, Domtex International, Converse (Nike) International, and Saputo. His most recent senior management experience was with Organic Meadow Inc., the largest organic dairy operation in Canada. One of the fastest growing and most profitable value added food companies in the country.
Download the Registration Form.
